Solid springboard for the world's growth markets

DOMOTEX HANNOVER has a long-established reputation as the world's leading trade fair for carpets and floor coverings.

But many exhibitors are now also looking to the DOMOTEX brand's leadership in quality and expo expertise when it comes to opening up new markets.

DOMOTEX asia/CHINAFLOOR in Shanghai, for example, is enjoying double-digit growth, and this year (28 to 30 March) is expected to field 850 exhibitors and 35,000 visitors and occupy 85,000 square meters of gross display space.

Similarly, DOMOTEX Middle East in Dubai got off to a roaring start at its premiere last year. It is the first trade fair in the entire Middle East region to focus exclusively on floor coverings of all kinds and was completely sold out weeks in advance. In fact, the response was so strong that the organizers had to increase the gross display space from 12,000 to 14,000 square meters.
"Following this highly successful debut, it was clear to us that DOMOTEX Middle East was here to stay as an annual event," said Kühne. The next show (11 to 13 June 2007) is expected to grow to 18,000 square meters and attract some 300 exhibitors.