Barcelona, Spain, end of the seventies. Johan Cruyff started to develop the ideal sport shoe himself. His philosophy was to create a functional and stylish brand for the technical player. “Elegance rapidly loses its brilliance without quality, and without elegancy quality is worthless.” Studs in the right place, making use of the right leather, shoe height and flexibility according to his own ideas.

Johan Cruyff was second to none to understand this. In the eighties the Cruyff Sport brand could been seen on all sport pitches. Besides that the brand made sportswear for tennis, indoor, hockey and leisure time. With this assortment Cruyff reached a big share on the Dutch market.Football stars of the generation after Cruyff reached heights on these shoes. In the European Championship final of 1988 Marco van Basten, the ballerina, scored his magnificent goal.

Also Dennis Bergkamp, not on this world when he was playing football, wore these revolutionary shoes. In their best days stars like Vanenburg, Petterson, Jordi, Winter and Bosman played on shoes with the Cruyff signature or the C flash.The Cruyff Classics collection nowadays… inspired by this philosophy.

MR JOHAHN CRUYFF HIMSELFE WILL VISIT OUR STAND ON THIS EDITION OF BREAD AND BUTTER